Spotlights
Spotlight on Creativity
February 2008
February's spotlight is local creative entrepreneur, Scott Becker. Co-founder and Chief Technology Officer of Invite Media, Scott formed the Philadelphia-based startup that focuses on ad optimization technology.
You can find Scott speaking at this year's Emerging Technologies for the Enterprise Conference in Philadelphia at Drexel University in March. Scott will be speaking on "Deprecating System Administration: Building Software that Scales Itself".
Your name:
Scott Becker
Current Location:
17th and Chestnut, Center City
Hometown:
Los Angeles, CA
Firm/company:
Invite Media, Inc.
Occupation:
Co-founder and Chief Technology Officer
Favorite Philadelphia neighborhood:
Northern Liberties
Best advice you've ever been given:
There's always someone else working on exactly what you're working on, so never stop working hard if you want to win.
Your favorite thing about living in the Philadelphia Region:
The restaurants. Of all of the cities I've been to, few come close to Philadelphia in my book. From the BYOB's to the Starr restaurants, there's always something great to try.
Your favorite "Philly moment":
At the PMA during Freshmen Orientation, meeting new classmates, with the giant marquee on the skyscraper reading "Welcome Penn Class of 2009".
Your favorite thing about working in the Philadelphia Region:
It's not as overwhelming as New York City, yet you have everything you need within walking distance. There are also plenty of chances to get away and visit whichever part of town you'd like, depending on your mood. There are also plenty of like-minded people who are surprisingly closely grouped and are interested in connecting with others.
Why own a business/work in Philadelphia?
Because you can be a big fish in a small pond and get all of the benefits of working in a big city without the big city headaches.
Description of business:
We are currently in stealth mode. Broadly, we are working in the online ad optimization business.
Scott is a graduating senior at The University of Pennsylvania.
Invite Media works with some of the top statistical minds to analyze online advertising, with an emphasis on social network data. The products and services that will be offered from this focus are currently in stealth mode. Invite Media has received funding from First Round Capital and a select group of angel investors.
To learn more about Scott and his work in the region, visit www.invitemedia.com.