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Innovation Matters:  May 20, 2009 | Volume 2 | Issue 14

The Insider: Philadelphia Chapter of the Recording Academy launches monthly Speaker Series

On April 30, The Recording Academy in Philadelphia presented the first of a monthly speaker series entitled, "Your Online Brand." As part of the initiative to aid the arts and music scene in the Philadelphia region, this panel focused specifically on identity creation and online branding for emerging artists.

With social media's increasing importance and popularity, artists depend heavily on the internet to showcase their talents and distinct personalities, thus creating an online brand. "Our goal is to give emerging artists and music professionals the tools they need to succeed in today's ever changing music environment," says Dawn Frisby-Beyers, Executive Director of the Recording Academy's Philadelphia Chapter.

Using a variety of social media platforms including MySpace, Twitter, and Facebook, musicians are exploring various networks to release music and attract a wide audience. Additionally, panelists discussed the benefits of blogging to promote new songs and albums.

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Innovation Spotlight: Leo Daiuto

Spotlight Image

Innovation Philadelphia spotlights regional creative industry entrepreneurs and young professionals making an impact on the Philadelphia Region, or innovative initiatives that showcase the tremendous innovative and creative talent driving Philadelphia's economy.

May's Spotlight on Creativity is local creative professional Leo Daiuto, Chief Executive Officer of Slamm Creative. The driving force behind his success is his special attention to the "human need for high-impact sensory experiences." Throughout his 20 years with the Unisys Corporation, his focus has been on creating ideas that incorporate predicting customer needs into design strategies. In 2004 he was brought in to lead the worldwide User Experience Design Group. Within this role, he served as the creative life-blood, responsible for defining and designing the complete customer experience through the usability and serviceability of every product developed by his group.

Leo was also responsible for momentum building designs and strategies around the products developed under his helm as Director of the User Experience group-a responsibility that tapped into his proven success as a marketing and design innovator.

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Upcoming June Events: Pre-registration is required for the featured events. Register today!

6/2/09: Philadelphia Material Project: Redeveloping Local Sustainable Manufacturing Infrastructure in Our City. Register here

Join the Sustainable Business Network and Green Village Philadelphia for a half-day event exploring what it will take to redevelop vibrant, sustainable, local manufacturing infrastructure in the Philadelphia region.

6/4/09: The Economic Stimulus Panel: What You Should Know but Don't. Register here

Innovation Philadelphia will host a panel discussion for entrepreneurs and small business owners to learn how The American Recovery and Reinvestment Act will benefit entrepreneurial growth and small business development.

6/9/09: Keith Ferrazzi presents Who's Got Your Back? Register here

Keith Ferrazzi, bestselling author of Never Eat Alone, shows us that becoming a winner in any field of endeavor requires a trusted team of advisors who can offer guidance and help to hold us accountable to achieving our goals.

Creative Jobs. Creative Freelance. One Site.

Philly Creative Jobs

Finding the perfect position isn't as hard as you think. Refine your search by using local niche job boards to find what is right for your career. Recent job and freelance opportunities on PhillyCreativeJobs.com are below.

Interior Designer for AP3C Architects
Philadelphia, PA

Media Planner/Buyer for Masterminds
Egg Harbor Township, NJ

Design Apprenticeship at PrintFresh
Philadelphia, PA

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